An annual event put on by New Belgium Brewing Co. will include an exclusive canned beer.
According to a label filed with the Alcohol and Tobacco Tax and Trade Bureau (TTB), that beer is Carnie Blood, a 6.2 percent ABV red sour ale aged in oak foeders and conditioned on hibiscus and strawberries before being packaged in 16-ounce cans.
The ale will be sold during this year’s Tour de Fat, a “philanthropic festival of bikes, beer, and fun” held every year that has raised more than $5 million for nonprofit organizations since 2000.
This year’s Tour de Fat will be held in three different cities: Fort Collins, Colo. on Aug. 31; Asheville, N.C. on Sept. 21; and Tempe, Ariz. on Oct. 5. Each event is free to the public and will include a bike parade, costumes and a parade float contest.
An email sent to the brewery for additional information was not immediately returned.